LinkedIn Marketing Agency & Consultants:
Scale your Success in DACH with local Lead Generation
Drive Pipeline Growth with Precision Lead Gen.
Tap into local knowledge for success in Germany, Austria, Switzerland.
Discover what the LinkedIn Ads Content System can do for your business.
LinkedIn Performance-Content explained in 90 seconds:
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Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Sie sehen gerade einen Platzhalterinhalt von Vimeo. Um auf den eigentlichen Inhalt zuzugreifen, klicken Sie auf die Schaltfläche unten. Bitte beachten Sie, dass dabei Daten an Drittanbieter weitergegeben werden.
Michael Asshauer: Tech-Founder & B2B-Marketer


Tailored Lead Generation
Customized strategies to attract MQLs from the D-A-CH market.
Local Expertise Advantage
Harnessing insider knowledge for effective marketing campaigns in D-A-CH.
Streamlined Lead Nurturing
Efficient processes to nurture D-A-CH leads from Prospect to Customer.
Reliable Partner Support
Dependable assistance and guidance throughout your D-A-CH marketing journey.
The Result: Scalable Pipeline Growth from DACH in 3-9 Months
Precise Lead Generation in D-A-CH with local expertise.
Enhance your lead generation and nurturing with our Performance Content System, supported by our local expertise and extensive experience.
Our proven strategy turns LinkedIn Ads + Google Remarketing into your most efficient lead machine.
Then, systematic content builds trust and demand, guiding prospects into conversions or demos.
ROI+ in 3 to 9 Months through:

Clients from IT, Software, and Consulting:










The Performance-Content-Strategy in 3 Steps:
1.
Generate Leads:
LinkedIn Ads, leveraging our proven methodology, consistently deliver leads at a price below market average. Your CRM database will be enriched with contacts of precise target customers, establishing valuable audience assets.
2.
Create Demand:
Systematized expert content fosters relationships and trust with acquired leads. Excellent content generates demand for your offering, turning leads into genuine prospects.
3.
Sales Opportunities:
Through precise retargeting campaigns utilizing LinkedIn Ads, Google Ads, and our effective webinar strategy, interested prospects are seamlessly guided towards scheduling demo sessions or personal consultations.
Results we have achieved for others, using the Performance Content Strategy:
Thomas Groemer, Aiya Europe
Aiya is the largest producer of Matcha tea in the world. With over 135 years of experience, Aiya produces, packages and exports tea across the world.
Results:
The first 12 months of collaboration resulted in 417 marketing qualified leads at €81.25 each, from which new customers were acquired.
Robert Fey, PikeTec
PikeTec is the manufacturer of the leading tool suite for testing Embedded Control Software in the Automotive Industry.
Results:
The first 12 months of the collaboration resulted in 1127 marketing qualified leads at €35.37 each, from which new customers were acquired.
Oliver Gehrmann, Public Cloud Group
Public Cloud Group is a cloud strategy consultancy that helps companies, among other things, obtain their ISO 27001 certification.
Results:
The first 4 months of cooperation brought in sales from new customers of €124k.
Sylvie Lübeck, Cegedim E-Business
Cegedim E-Business is a specialized service provider that supports companies in all aspects of digital document exchange with their customers, suppliers, and employees.
Results:
The first 12 months of collaboration resulted in 401 marketing qualified leads at €59 each, from which new customers were acquired.
Our Story:

In 2017, the Daimler Group acquired my software and technology company, Familonet.
That's why I'm familiar with the language of IT geeks, but I previously had no knowledge of marketing.
Today, I have learned:
If I had known the right strategies for demand generation and lead generation in the complex world of B2B, we could have achieved greater success.
Today, we have helped over 200 companies with their B2B marketing strategy through LinkedIn marketing + systematized content.
At XHAUER, we see ourselves as a long-term partner for strategy, scaling, and growth.
If you're seeking a traditional agency, we're not the right fit for you.
We leverage our data and experience from countless campaigns to achieve both quick results and long-term strategy for our customers.
Our most important values are: Simplicity, discipline, and performance.
Let’s discuss whether and how the performance content strategy can help your company.
I look forward to getting to know each other in person!
Yours, Michael Asshauer
PS:
In contrast to most agencies and consultancies, we also use our methodology for our own marketing. This is proven by the fact that you are reading these lines.
What our partners think about us:
We are here for you:
The LinkedIn Marketing Agency & Consultancy for Germany, Austria and Switzerland.
Frequently asked questions for our LinkedIn Marketing Agency & Consultancy:
In the 15-minute initial consultation, you will receive all the information you need to decide whether it makes sense to work with us.
If we both think that we are a good fit for each other, we will arrange a strategy workshop lasting around 1 hour.
From this non-binding strategy discussion, you will be able to take away the B2B marketing strategy for lead acquisition through LinkedIn Ads using the performance content strategy for your company. You can then implement this strategy alone or together with us. Full added value guaranteed.
Some expectation management:
We can only take on a few new customers and want to work with them as a sparring partner in the long term. Our most important goal is to find out in advance whether we can really help you, so:
Are your product, sales, and processes “ready to scale”?
Are you ready to support lead nurturing?
Are you interested in a long-term collaboration to extremely professionalize all levels of your marketing?
We will discuss these questions in the strategy meeting.
The following factors indicate whether we are likely to be able to help your business:
You work in the IT, technology, SaaS or consulting industry
Your customer lifetime value is at least €10,000
You can invest a daily budget of at least €300 for LinkedIn Ads
Your organization is ready to scale to convert prospects into customers and serve them
You want to extremely professionalize all stages of your marketing
You want to work with your B2B marketing partner in a trusting, strategic and long-term manner
If you can tick these points, it's worth talking to us!
Other than the fact that most LinkedIn Ads agencies or LinkedIn marketing agencies are not specialized in B2B IT, software, or consulting providers, they focus solely on lead generation or demand generation. That's where their service ends.
The problem: Leads (= MQLs) are far from being prospects or customers. After lead generation occurs, nurturing and demand generation must follow. This works best using high quality content delivered directly to collected leads.
The solution: With our clients, we implement our performance content strategy so that leads become real prospects (= SQLs) with purchasing intent. This approach is unique in this form and combines classic marketing approaches with modern AI.
Also: We monitor your campaign every day. You receive KPI reporting on a daily basis. We optimize your campaigns weekly, making iterations, performing A/B tests, and testing new creatives based on our expertise with similar clients like you. Your feedback is implemented at high speed. We see ourselves as a long-term marketing partner for our clients.
Unique with us worldwide: Through our proprietary "7 Seconds Conversions" methodology, you receive traffic from LinkedIn that converts on your website with daily increasing probability supported by AI. This ensures a cost per lead far below market price with maximum lead quality. (independently confirmed by LinkedIn)
And important: In comparison to other agencies, we never outsource service delivery to third parties. With us, you get media + creative from one source through a well-coordinated team of top specialists who work in-house for you every day.
Our "Always There for You" Factor: You can reach us anytime on all channels. In addition, we always proactively approach you with next steps, ideas, and optimizations for your campaigns.
Our performance content strategy, consisting of LinkedIn & Google remarketing ads + systematic content, is specialized for companies in the B2B business with high-priced and complex products or services, especially in IT, technology, SaaS, and consulting.
By the way: We don't just use our strategy for our clients, but (unlike most agencies) also for our own marketing. The fact that you are reading these lines proves it...
We bring a fresh perspective, specialized expertise, and dedicated resources to amplify your efforts. With insights gained from working with over 200 clients, our experience and learning are unmatched.
Additionally, our deep cultural understanding and awareness, coupled with local connections, ensure that your strategies resonate effectively in the DACH market.
We pride ourselves on being a full-service agency, meaning we handle all the heavy lifting for you. All we need is access to your accounts and CI, allowing us to take care of the technical setup seamlessly.
Our commitment doesn't stop there – we're passionate about fostering learning and knowledge sharing. That's why we offer tailored workshops for your sales team and LinkedIn nurturing. While marketing can set the stage and remove obstacles, your sales team is still the one to score the goal. Let's work together to make every shot count.
Here's why we're not just another agency:
At the heart of our operation lies the Performance Content System, a meticulously crafted framework designed to revolutionize your marketing game. Combined with our Sprint Rhythm, we ensure faster, more agile campaign optimization, delivering lightning-fast results.
But it's not just about the system; it's about what it delivers. With an impeccable track record backing us, we bring a fresh perspective, specialized expertise, and dedicated resources to amplify your efforts like never before.
We're not here to reinvent the wheel; we're here to learn from the best. Drawing wisdom from over 200 clients, each partnership adds to our collective experience, ensuring you benefit from the best practices and insights.
But what truly sets us apart is our cultural understanding and awareness. We're not just marketers; we're cultural aficionados, armed with insights that transcend borders and resonate with diverse audiences.
And let's not forget our local connections – the keys to unlocking doors to opportunities you never knew existed. So, if you're looking to scale your brand globally in DACH, we've got you covered. It's not just marketing; it's a movement.
While results may vary depending on factors like industry, audience, and goals, our strategies are meticulously crafted for both short-term wins and long-term growth. From igniting immediate sparks to nurturing enduring flames, our approach ensures you're covered for every stage of the journey.
With a timeframe of 3–9 months for full-funnel activation, we're in it for the long haul. But we also understand the importance of short-term results. After all, Rome wasn't built in a day, but every brick laid counted. We're here to make every moment count, delivering impactful wins while laying the foundation for sustainable growth.
Let's not just talk about timelines; let's discuss realistic projections based on your objectives. Whether you're aiming for a quick ROI or building an empire that stands the test of time, we'll chart a course that aligns with your vision and fuels your success.
Many B2B marketing and LinkedIn Ads agencies solely focus on Demand Generation instead of Lead Generation. This one-sided focus results in longer wait times and higher costs until you can expect positive results. Additionally, it creates strong dependency on the agency. Another issue is that exclusively conducting Demand Generation doesn't build valuable audience assets, such as contacts in your own CRM.
The Solution:
It's essential to combine Lead Generation with Demand Generation by initially generating contacts from ideal target customers through Ads and then building demand through a systematic content funnel.
Specifically:
With us, you start with Lead Generation. And then, we don't leave you alone with your leads. After Lead Generation, precise nurturing and Demand Generation follow through a systematic content approach. This helps leads establish genuine trust, relationships, and demand, resulting in regular sales opportunities for you.












